Taking Action With Awe-Inspired
Awe Inspired – has quickly become one of the fastest growing jewelry brands as a result of their data-centric, personalized approach to e-commerce and their guarantee of 20% of each Awe Inspired purchase donated towards a charity organization of the customer’s choosing – ensuring that each piece carries sentimental value, and represents a cause that is near and dear to the customer’s heart. Launched in 2017, Awe Inspired is led by mother/son duo, Jill and Max Johnson. Jill, a three time cancer survivor, launched Awe Inspired with a goal to deliver meaningful pieces that celebrate women who have championed adversity, while simultaneously giving back to charity. To date, the brand has donated over $500,000 towards their charity partners.
In time for the 2020 election, Awe Inspired has launched the Kamala Harris coin necklace in partnership with, and support of, EMILY’s List. EMILY’s List’s mission is to support diverse and progressive women in getting elected to political office and striving to close the gender gap one political seat at a time.
“Our aim is to put women front and center in everything we do. Kamala is a dynamic leader who we hope to see become the first woman in the White House so we’ll do everything we can to support her efforts. ” says Max Johnson, Awe Inspired Founder. “We’re honored to support EMILY’s List’s mission to put diverse women in elected office.”
The Kamala Harris Goddess Coin Necklace is made of 14k gold vermeil and retails for $150; also available in solid sterling silver for $135 on Awe Inspired. A portion of proceeds will be donated to EMILY’s List. Awe Inspired counts celebrities, athletes and activists such as Miley Cyrus, Cardi B., Selena Gomez, Bella Hadid, Emma Roberts, Gabrielle Union, Sophia Bush and Laverne Cox among its supporters. Let us know if you are working on any upcoming projects/stories surrounding the 2020 election where this could fit such as a product highlight, roundups or brand give-back initiatives.
The RBG and Kamala Harris Goddess Coin Necklaces are made of 14k gold vermeil and retail for $150; also available in solid sterling silver for $135 on Awe Inspired. A portion of proceeds will be donated to EMILY’s List.