Ba&sh continues its expansion in Malibu
A French-style customer experience,
After making its West Coast debut in Beverly Hills last spring, women’s french brand ba&sh is on the move. On July 16, it opened a store at the Malibu Country Mart in Malibu, Calif. The 1,200-square-foot shop is Ba&sh’s second West Coast store and its seventh store in the U.S.
The Malibu store will offer the collections and “the Ba&Sh dream Closet”. It’s a style lending library where customers can borrow a selection of the brand’s ready-to-wear. Of course, Dream Closet items will have to be returned. The shop also will offer a Ba&sh Friends pop-up shop, which will display goods from female-founded brands like the shop Nolita in New-York. The Malibu shop also houses a Ba&sh Friends pop-up bar, where fellow female-founded companies will hold court every month.There’s also a kid play area to keep little ones busy during their mother’s retail therapy, while custom Parisian mirrors were created for the perfect selfie with your stylish friends.
Last summer, Guests celebrated the store’s opening in style by touring Ba&sh’s latest collection while enjoying coconut water refreshments. Once celebrations at the Malibu Country Mart wrapped up, attendees enjoyed cocktails at the Surfrider Hotel. Notable guests to the opening include Morgan Stewart and Rocky Barnes.
Explore the chic seaside shop and visit the website to discover the collection….
Location : Malibu Country Mart
23410 Civic Center Way – CA 90265
In 2003, Barbara Boccara and Sharon Krief created the brand together. Passionate about fashion, these two friends dreamed of an “Ideal Wardrobe” where all women would find, in the same place, all the products to express who they are, with modernity, simplicity and chic. Driven by their strong and unique vision of femininity, Barbara and Sharon work daily to create timeless rock or romantic, sexy or urban, always inspired by the Parisian look that defines them so well. Ba&sh offers women the opportunity to be free, beautiful and well.
By Justine Duclaux
Photo credit : Linkedin + Instagram